Run of Show
Schedule & Agenda
Two days of keynotes, certifications, and connection. Speaker names and exact times will be announced closer to the event.
The Structure
How the two days break down
Thursday, March 18
Day One
- Main stage keynotes & headliner sessions
- Deliberate Discomfort certification tracks
- Expo hall open, sponsor booths & activations
- Networking receptions & partner events
Friday, March 19
Day Two
- Main stage keynotes & headliner sessions
- Deliberate Discomfort certification tracks
- Veteran Business Pitch Competition
- Closing ceremony & private after-parties
Full speaker lineup, exact session times, and breakout details will be announced closer to the event.
Programming
Six programming tracks across two days
Business & Finance
Capital, growth, and the mechanics of building a durable company.
Authors & Voices
Bestselling authors and voices shaping how leaders think and communicate.
Leadership
Command lessons from military, civic, and executive leaders.
Entertainment
Storytellers, performers, and cultural leaders on stage.
Fitness & Resilience
Training the body and mind for high-stakes performance.
Closing Concert
A signature closing performance at the Delta Center.
Certifications
Deliberate Discomfort Leadership Certification tracks
Mental
- COL Doug Brisson, Attention
- David Edwards, Leadership Skills
Physical
- Dr. Lyal Swim, Self-Awareness
- Lance Brown, Innovation
Spiritual
- Dr. Natalie Stringer, Flow
- Richard Allen, Ethics
Social
- Natalie Springer
- Jocelyn Uribe, Culture
Emotional
- Dr. Victor Herbin, Emotional Dexterity
- Jonathan Uribe, Decision Making
Professional
- Marcus Cannady, Trust
- JC Cloe, Leading with Data & Judgment
Venue
Salt Palace Convention Center room reference
Main Ballroom (Expo Halls D & E)
10,468
Exhibit Booths (Hall C)
~170 10×10 booths
Certification Room 150 (ABC / G / DEF)
140 / 180 / 140
Certification Room 151 (ABC / G / DEF)
140 / 210 / 140
Grand Ballroom (G&E, A&C, H&F, D&B)
616 each
VIP Grand Ballroom (J)
270